# What is Reset Launch?

## What is Reset Launch?

**Reset Launch** is Byreal's innovative **IDO launchpad.** Unlike traditional IDOs with fixed pricing, Reset Launch lets you choose your entry strategy through **price-tiered participation**, giving you control over your risk-reward profile.

### What's different about Reset Launch?

**Smart Price Ladder**

* Users are not stuck with bidding at a single fixed price determined by the project. Instead they can choose to bid from a variety of price points.

**Fairshare Engine**

* Users who deposit more in each price tier has a higher chance of receiving a bigger proportion of the allocation.

**Price-based Allocation Strategies**

* Users can choose to bid at multiple price points in the same IDO, allowing them to deploy multiple bidding strategies and allocate capital across different price tiers.

### How Reset Launch Benefits Users?

| Benefit                                 | Description                                                                                |
| --------------------------------------- | ------------------------------------------------------------------------------------------ |
| Choose Your Price, Choose Your Strategy | Users have the flexibility to subscribe to different price tiers that fits their strategy. |
| Fair & Transparent Distribution         | Token allocation is based on proportion of funds per price tier.                           |
| Instant Liquidity Post-launch           | Tokens become tradeable right after the claim period—no lockups or delayed access.         |